According to Vu Cuong Quyet, CEO of Dat Xanh Mien Bac, Vietnam’s real estate market showed signs of recovery from Q2 2024, thanks to macroeconomic stability and lower home loan interest rates.

The Real Estate Business Law, Housing Law, and Land Law, which will take effect soon, are expected to boost investor confidence and homebuyer activity.

"While property prices may not decrease, particularly in Hanoi and Ho Chi Minh City, an influx of new projects will ensure a steady supply. We expect 2025 to be a year of stable growth for the market," Quyet noted.

With mortgage interest rates ranging from 6.5% to 7% for homebuyers and 8-9% for developers, financial conditions remain favorable. Quyet predicts that rates will remain stable in the early part of the year, as banks continue to have excess liquidity.

Similarly, Vu Kim Giang, Chairman of SGO Group, believes the real estate sector will see strong growth for at least the next three years. He highlighted that 2025 is a crucial year as provinces revise land price frameworks ahead of 2026.

"A new pricing structure will set the stage for land compensation, project costs, and home values. Older projects with competitive pricing will likely see strong liquidity," Giang explained.

Meanwhile, Nguyen Anh Que, Chairman of G6 Group, remains optimistic but expresses concerns over a proposed property tax. While he supports the tax in principle, he believes now is not the right time to implement it, given the market’s gradual recovery.

Additionally, new regulations requiring real estate agents to obtain professional licenses from August 2024 are raising concerns. Que suggested that provinces should provide more training programs and testing opportunities to help agents comply with the law.

"Without an increase in housing supply, prices in major cities like Hanoi will remain high. Balancing supply and demand is key to keeping the market stable," he added.

Developers set their sights on provincial markets

Looking ahead to 2025, developers are increasingly expanding beyond major cities, focusing on emerging markets in the provinces.

Dat Xanh Mien Bac plans to expand across multiple segments, particularly in Hanoi’s satellite cities and industrial hubs such as Nghe An, Thanh Hoa, Quang Ninh, Bac Ninh, and Bac Giang.

"We are focusing on mid-range land plots in satellite cities, catering to local buyers. Additionally, we see southern Vietnam as an attractive investment destination for northern investors," Quyet shared.

Meanwhile, SGO Group is prioritizing two key corridors: Hanoi-Bac Giang and Hanoi-Quang Ninh.

"We are investing in projects with full legal approval, ensuring smooth development. 2025 is a great time for investors to enter the market, positioning themselves for the next growth cycle," Giang emphasized.

At G6 Group, 80% of the company’s focus will be on Phu Quoc, where land prices remain affordable, making it an attractive destination for investors. The remaining 20% will be allocated to key markets such as Hanoi, Ha Nam, and Sa Pa, with investments in land plots, apartments, and villas.

As Vietnam’s real estate sector gears up for a promising 2025, developers are positioning themselves beyond traditional urban markets, betting on the long-term potential of provincial cities and industrial hubs.

Nguyen Le