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Update news vietnam's ride-hailing market
Vietnam’s taxi market is undergoing rapid change as foreign giants retreat, traditional firms struggle, and domestic players like Xanh SM seize the opportunity to dominate.
Facing pressure from their foreign rivals, traditional Vietnamese taxi firms have become tech-based and more competitive.
Indonesia-based ride-hailing and delivery service app Gojek has decided to exit Vietnam from September 16 as a step towards focusing its operations in major markets with higher growth potential.
According to market researchers, Grab has maintained its position as the largest player; however, Vietnamese companies such as Xanh SM and Be have also grabbed market share.
Companies in the ride-hailing industry are focusing on launching new services and making new investments.
The rise in travel and tourism and the emergence of a young and tech-savvy population have further fuelled the adoption of ride-hailing services.