In the first quarter of 2025, over 38,000 online shops on Vietnam’s major e-commerce platforms reported zero orders, signaling a growing divide between large-scale sellers and small vendors.

Vietnam and Indonesia top Southeast Asia in AI usage for e-commerce, with Vietnam excelling in applying AI to marketing, customer service, and business operations.

Video shopping is emerging as a new trend, compelling sellers to adopt multi-channel strategies while enhancing key services such as express delivery, after-sales support and exclusive promotions.

Major e-commerce platforms are increasing commission rates, forcing sellers to raise prices and reconsider their business strategies.

The lack of regulations and businesses’ reluctance to engage in environmental protection efforts have made it difficult for Vietnam’s e-commerce sector to transition to a greener model.

The regulation on tax management for business activities conducted via e-commerce and digital platforms is set to take effect on April 1.

The e-portal for households and individuals running ecommerce business, officially launched on December 19, 2024, provides a convenient channel for them to register, declare, and pay taxes.

Vietnam’s e-commerce market is projected to reach $15.3 billion in 2025, with AI and automation playing a key role in enhancing customer experience.

A report by market research firm Statista highlights that Vietnam’s e-commerce market is currently dominated by major platforms such as Shopee, TikTok Shop, Lazada, and Tiki.

The Ministry of Industry and Trade (MoIT) has proposed a new green e-commerce law amid concerns over 800,000 tonnes of plastic waste in 2030.

As the Lunar New Year approaches, ao dai has become a top-selling item on Vietnam’s e-commerce platforms, reflecting the nation’s vibrant Tet shopping season.

The Ministry of Industry and Trade has proposed a new E-commerce Law to improve oversight of online sellers, requiring detailed identification and tax information to address regulatory gaps.

These four digital e-commerce platforms have operated in Việt Nam for years but have failed to register for tax purposes via the tax authority’s electronic portal.

Vietnam's retail e-commerce market is estimated to surpass 25 billion USD in 2024, marking a 20% increase compared to the previous year, according to the Ministry of Industry and Trade.

Vietnam’s efforts to export agricultural products via domestic e-commerce platforms have yet to meet expectations, prompting calls for innovative approaches to bridge the gap.

As the Lunar New Year (Tet) approaches, Vietnamese consumers are increasingly turning to e-commerce for their Tet shopping needs, with online platforms expected to see a significant boost in sales.

The rapid growth of e-commerce has contributed significantly to Vietnam's economic development, but it also brought challenges, particularly in tax management.

E-commerce platforms may be asked to pay taxes on behalf of sellers from the beginning of 2026, according to a draft amendment to the Law on Tax Management.

Deputy Prime Minister Ho Duc Phoc directs immediate tax collection from Temu, citing local market risks posed by cross-border e-commerce.