Since the launch of economic reforms nearly 40 years ago, Vietnam has witnessed extraordinary development, marked by ambitious infrastructure projects and modern urban landscapes.

Every year, strong and healthy buffaloes, adorned in vibrant colors, become the highlight of the Tich Dien Festival in Ha Nam, celebrating an ancient tradition of royal plowing.

As the night deepens, the crowd at Vieng Market swells, with eager visitors seeking a lucky purchase - most often a green plant - to ensure a prosperous and smooth new year.

The Tich Dien Festival blends history, spirituality, and community in a grand celebration of farming and prosperity.

Dalat Railway Station, a national cultural heritage site, houses one of the world’s rarest cog rail systems. The station’s French colonial architecture and the nostalgic charm of steam locomotives continue to captivate visitors from around the globe.

Ha Lien, a small fishing village in Khanh Hoa, has remained largely unchanged for centuries. Accessible only by a narrow road or by boat, it continues to maintain its unique identity despite modernization.

The famous temple saw an overwhelming number of visitors as office workers and entrepreneurs took a short break to pray for good fortune.

Overlooking the vast ocean and backed by lush mountains, Linh Ung Pagoda in Da Nang offers visitors a unique and calming experience amidst breathtaking landscapes.

Every two years, the people of Gia Vien village in Hue gather for the Du Tien festival, a traditional event featuring daring flag-grabbing performances that have been preserved for over 150 years.

The Lunar New Year marks a time for spiritual reflection and renewal, as crowds of visitors ascend Ba Den Mountain to take part in traditional prayers and celebrations.

In celebration of the 95th anniversary of the Communist Party of Vietnam, Hanoi’s streets are transformed into a sea of red, symbolizing national pride and the spirit of the revolution.

Massive wooden firecrackers are paraded through the village, symbolizing prosperity for the new year.

On the fourth day of the Lunar New Year, thousands of people traveled over Hai Van Pass to visit the historic Hai Van Gate, enjoying the warm and sunny weather.

Late on the fourth day of the Lunar New Year, heavy congestion occurred at the end of the Phap Van - Cau Gie Expressway as thousands of vehicles returned to Hanoi.

Young and seasoned wrestlers compete in an age-old festival that celebrates history and community.

A small shrine in Ho Chi Minh City, famous for its self-springing water source, attracts visitors seeking good luck and peace.

At the beginning of the Lunar New Year, thousands of visitors, especially students, gather at Van Mieu - Quoc Tu Giam in Hanoi to receive calligraphy, hoping for academic success and a year filled with luck and prosperity.

Minh Duc Temple, located on Thien Ma Mountain in Quang Ngai, is home to the tallest Quan Am (Goddess of Mercy - Avalokiteshvara - Guanyin) statue in Southeast Asia, nearing completion after over four years of construction.

Buu Son Tu, a nearly 200-year-old temple in Soc Trang, stands out as Vietnam’s only pagoda where nearly 2,000 statues and monumental candles are crafted entirely from clay.

The photo exhibition 50 Years of Flower Seasons by photographer Tran The Phong is currently taking place at Tao Dan Park (District 1, Ho Chi Minh City) to celebrate the Lunar New Year of 2025 (Year of the Snake).