Vietnam this year has consistently grown in attractiveness to travelers around the world, online travel platforms said.

The country’s tourism industry has not gone back to the old normal, but worries are even greater after the Ministry of Transport’s decision on air ticket price ceiling which is effective from March 1, 2024.

The total number of international tourists in 2023 is estimated at 12.5 million, meeting the target of 12.5-13 million international arrivals.

Experts from UNESCO believe that the performing arts help improve people-to-people exchanges and promote tourism in Hanoi.

In the mountainous commune of Hang Kia, Mai Châu District, Hòa Bình Province, Sùng Y Múa is working tirelessly to turn her homestay into a living museum of Mông culture.

Besides the advantages of beautiful beaches, islands and bays, Ninh Thuan and Binh Thuan have favorable weather and terrain to develop marine  and adventure sports.

The Ho Chi Minh City Department of Tourism welcomed 320 Meetings, Incentives, Conferencing, Exhibition (MICE) visitors from India on December 16.

According to online newspaper Russian Travel Digest (Russtd), despite the lack of direct flights to Vietnam, sales of tours to the country for the end of autumn and the New Year holidays have increased significantly compared to last year.

The lists of top 10 reputable tourism companies and top five reputable hotels and resorts in Vietnam were unveiled by Vietnam Report JSC on December 14.

The province has launched a number of tourism products integrated with agriculture and local specialties, such as farm-stay resorts, native cultural experiences, community-based tourism, and agricultural experiential activities.

CNN Travel has released its annual “The Top 100 City Destinations Index 2023” according to global market research company Euromonitor International, with Hanoi and Ho Chi Minh City among the top city destinations in the world.

The Times of India recently published an article describing Vietnam as the latest favourite destinations for Mangalureans during the holiday season later this year.

Experts say safety issues should be prioritised so that adventurous tours are sustainable and can develop as a key tourism product in the country.

Vietnam ranks second in the list of most preferred travel destinations for South Koreans after Japan thanks to convenient flights and cool weather.

The Visit Vietnam Year 2024 hosted by the northern mountainous province of Dien Bien will feature cultural, economic, and social events associated with the 70th anniversary of the Dien Bien Phu victory (May 7, 1954 – 2024).

Vietnam recorded about 628.3 trillion VND (over 25.8 billion USD) in total earnings from tourists during January - November, said the Vietnam National Authority of Tourism (VNAT).

Vietnam boasts huge potential for adventure tourism, said Nguyen Anh Tuan, Director of the Institute for Tourism Development Research (ITDR) under the VN National Authority of Tourism at the Ministry of Culture, Sports and Tourism.

In the first 11 months of 2023, the country has received a total of 11.2 million foreign arrivals, 3.8 times higher than the figure recorded in the same period last year

Vietnam welcomed more than 11.2 million foreign visitors during the 11-month period of the year, equivalent to 68.9% of the pre-pandemic levels, according to statistics released by the Ministry of Culture, Sports and Tourism.

Global tourism is experiencing a faster-than-expected resurgence, intensifying the competitive landscape among tourist destinations.