Global tourism is experiencing a faster-than-expected resurgence, intensifying the competitive landscape among tourist destinations.

Vietnam’s tourism has witnessed a strong recovery after the pandemic, receiving nearly 10 million foreign travelers in the first 10 months of the year. However, the industry is facing a serious problem – the lack of highly qualified workers.

To be hosted by the northern mountainous province of Dien Bien, the National Tourism Year 2024 will be a typical cultural, economic, and social event associated with the 70th anniversary of the Dien Bien Phu victory (May 7, 1954 – 2024).

In the first 10 months of this year, Việt Nam welcomed 99 million domestic visitors and 10 million international tourists, exceeding the 2023 target of 8 million visitors.

The recent successful shows of famous international singers and bands show that Vietnam is capable of organising mega global shows.

Minister of Culture, Sports and Tourism Nguyen Van Hung this morning reported at the conference discussing the rapid and sustainable development of Vietnam tourism.

Prime Minister Pham Minh Chinh on November 15 chaired a national teleconference discussing the rapid and sustainable development of Vietnam’s tourism.

For any tourist, a souvenir is an important part of their travel experience because it serves as a tangible reminder of their trip, and they bring home souvenirs to share with their friends and loved ones.

With a long coastline of 3,260km, more than 4,000 islands and a wealth of renowned landscapes, Vietnam has become an attractive destination for cruise tourism.

The rising trend of healing tourism has prompted service suppliers to design more diverse tours to meet travelers’ demands.

Vietnam’s total revenue from tourists is estimated at VND582.6 trillion (US$23.7 billion) in the first ten months of 2023, according to the Vietnam National Authority of Tourism.

The Vietnam Authority of Tourism (VNAT) and travel platform Traveloka on October 31 inked a memorandum of understanding to enhance their public-private partnership (PPP) in promoting the sustainable growth of the industry in Vietnam.

Phu Quoc Island has been praised by international mass media as a ‘rising star’ in the world’s tourism map. However, the number of domestic travelers to the island has dropped sharply compared with 2022.

The number of international visitors to Vietnam as of October 2023 has reached 9,997 million, 4.2 times higher year-on-year, according to the latest report from the General Statistics Office of Vietnam.

It is difficult for domestic airlines to lower air ticket prices any further after more than two years of struggling with the severe economic consequences of the COVID-19 pandemic.

Vietnam welcomed 1.11 million international tourists in October, making the fourth consecutive month that the country has served more than 1 million foreign visitor, according to the Vietnam National Authority of Tourism (VNAT).

The Central Vietnam Roadshow aims at expanding the potential international market and promoting the brand Amazing Central Vietnam Heritage in connection with tourism businesses from the region.

If localities had identified tourism as a key local economic engine, then tourism projects should be granted their appropriate standing among the socio-economic development priorities.

Amid a rising trend of green and sustainable tourism after the COVID-19 pandemic, Vietnam is advised to design a strategy and measures to promote green tourism development and better meet tourists’ demands.

HCM City welcomed nearly 27 million domestic visitors in the first nine months of 2023, up 24.9 per cent year-on-year, and about 3.6 million foreign visitors, a 69 per cent year-on-year increase.